SEO & Online Findability

As you know, "Build it and they will come" does not ring true in the online world. In fact, web page content (referred to on page optimization) only accounts for 30% of what Google, in particular, looks for. That means, you will be beat 70% of the time by your competitors when competing with content alone.

Research shows that 95% of people find what they are looking for on the first page of search results. In fact, the top 5 results of a search query account for a whopping 75% of all the traffic, leaving 25% to be split up among the rest of the results.

We approach SEO in 3 stages:

• Site Riview & Counsulting

For a flat rate of $1500 we will do an assessment of your current website's Online Findability. We'll check things like current position and relation to competitors, your website's accessibility to indexing spiders and your current link profile (who's linking to you). We'll also check for weaknesses in the actual makeup of your website. We'll check your URL's, page titles, navigation structure, anchor tags, and content. Once we're all done with that, we'll create a report and explain what we found and steps you can take to help with your site's online findability.

• Hands-on Editing of Pages/Code

If you don't feel up to the task of correcting the items we found, we'll do it for you. We can work with any website framework and programming language to bring your site up to par.

• Link Profile Building

The number of links, the websites that are linking to you, and how relevant those websites are to yours make up the remaining 70% of how Google in particular ranks your website. It's crucial to have the correct links coming into your website. Search engines see links from other websites as a vote for your website as to where it should rank your site. The more votes you get from the right websites, the higher your website will be in the result pages. We'll build these links to help get you to the top.

Your position in a search engine is only one small part of what we call "Online Findability" - how easy it is for your customers to find you online. We'd love to chat with you more on how you can be more visible to your clients on the Internet. Contact us today to get started.